Evergreen Photography
Images spotlight each grocery department's freshness, variety, and quality with distinct styling that articulates the brand’s visual identity, suitable for year-round use. Diptychs pairing macro shots of raw ingredients with beauty shots of prepared dishes inspire product versatility.
Spring Spots

A series of whimsical spots depict how shoppers can discover seasonal products in every department, and envision where each item belongs in their homes the moment it is added to their shopping cart.

Summer Spots
A two-part social ad is scheduled to align with different times of the day, promoting get-togethers both during daylight hours and into the evening.
Value Campaign

A cheap and cheerful creative approach animates Loblaws' value programs in a series of online video ads, infusing the program pucks with inviting charm. Each spot highlights unique initiatives that ensure remarkable savings for shoppers.

Winter Campaign
Practical holiday solutions are showcased in online and radio spots, offering convenient meal options for busy gift-wrapping sessions and appetizers that create the ideal Christmas ambiance.
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